Benchmarking World Class Systems

Terms used by IT suppliers and their ecosystem partners to market their products and services for using databases and systems in the “Digital Age of 2001” are still used in 2022 except for Artificial Intelligence (AI) and Cloud.

In 2001 “Data Mining” was the term used by IT suppliers and their ecosystem partners to market their products and services for analyzing databases to discover data correlations. Discovered data correlations were used by one of a consulting firm’s Senior System Architects to architect forecasting models and planning models to be developed, demonstrated, used, and continually improved by clients as integral parts of Targets Systems.

In 1998 when the Computer Channel published educational videos featuring Al Enzweiler marketing Enzweiler’s Architecture Team Methodology, included with the video was a white paper published by Herb Edelstein a Principal at Two Crows Consulting on Data Mining.

In 2001 “Application Service Provider” was the term used by IT suppliers and their ecosystem partners to market; CRM Systems, Human Capital Management Systems, Financial Systems, and other systems architected and developed or acquired by IT suppliers to be sold to their customers as a subscription service to hit fat margin top line targets on Income Statements.